Germany: Nudging active modes for job-related mobility.
Background
When looking at the purposes of travel, it becomes apparent that job-related mobility accounts for a large proportion of transport performance in Germany and that many of these journeys are currently still covered by MIV (motorized private transport). However, the distances of commuting routes are often in a low range.
Short distances in particular hold great potential for increased use of the bicycle as an alternative to the car. Therefore, commuting offers an important starting point for promoting active forms of mobility, such as cycling in particular.
The focus of this project is therefore the question of what role cycling plays in the context of commuting to work and how existing potential can be exploited in the best possible way in order to make cycling more attractive for commuting and to promote it.
The aim of the research project is to gain insights into the use of bicycles on the way to work (e.g. reasons for use, drivers and obstacles, purpose of the route, route goals, intermodality, etc.). Central here is also the question of the determinants of bicycle use and suitable existing or potential support measures. Based on the findings, recommendations for action are to be derived in order to be able to exploit and promote the potential of cycling as an alternative to private motorized transport on the way to work in the future.
Note: Languages in which tenders or requests to participate may be submitted: German
Published on 01 December 2022.