Made with Non-Newtonian elastomers Newton-Rider is completely disrupting Bicycle helmets engineering.
Newton-Rider has created the first semi-soft helmet to give riders a much more comfortable fit and a helmet that automatically adapts to any head shape.
The helmet is only 16mm thick and thus the world's thinnest helmet.
It folds easily to be stored in a shoulder or laptop bag and therefore made for urban multi-modal transportation needs.