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Future Mobility Accessibility & Inclusivity
Taxi Sharing, Smart Routing, Mobility Equity, Door-to-door, Mobility Platform

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Start of operations

Year 2020

Scale of operations area

Metropolitan Area

Duration

Temporary

Application Locations

Milan (Italy)
Best Practice essentials
The Challenge

The transition of Milan´s mobility system towards more sustainable modes and reducing private vehicle ownership by citizens is at the core of Milan's mobility strategy.

In order to increase the offer of sustainable transport modes Milan's Transport Agency, AMAT, has been testing different options to create cost-efficient, reliable, comfortable and safe shared mobility services. 

As a mean to aumenting the environmental and economic efficiency of urban transport, shared taxis rides are considered to positively contribute to the transformation of the mobility system. This assumption has been tested in a pilot.


The Solution

The software platform provided by Ride With Via allowed to test shared on-demand taxi rides in Milan. The service has been tested with two service options, the "Door-to-door" service and the "Corner-to-corner" service, where the passenger makes a short walk to the pick-up station to optimse the route. The advanced technology matches riders with the best vehicle taxi in real-time, and routes that taxi in a smart way through the city. Driver have been trained to use the driver's app and corresponding platform services. Driver and user are connected both via the application and a central communication service for support in case of issues with payment processing or pickup.  Next to the rider and driver apps, the city is provided with a suite of administrative and reporting tools to oversee and sustainably grow the service.

End user involved

Type of end user: Taxi Driver, Taxi user

Find out more about End user feedback, Impact and Lessons learnt of this implementation

Lead operator
Organisation name

AMAT

Organisation type

Public Authority - City

Other entities involved in the implementation
Organisation name

Fondazione Politecnico di Milano

Organisation type

Research

Organisation name

Municipality of Milan

Organisation type

Public Authority - City

Organisation name

Ride With Via

Organisation type

Business - Large

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